Kitap hakkında
The 21st century will be the century of information, technology and the intellectual properties. Therefore, the success of the companies will highly depend on their ability to create, and manage information, technology and intellectual properties. It is the human resources that use information; it is the human resource that develops technology; it is the human resource that creates trade related intellectual properties (TRIPS). That is, it is the human resource that develops and converts information, technology and intellectual properties into products and services that produce value to customers. The essays we present here do show that the young generations who are preparing themselves to managerial challenges of the 21st century are aware of their opportunities and the threats in developing human resources strategy."